117.1 Policy
The College of Eastern Idaho (CEI) shall maintain a consistent, professional, and unified public image through centralized oversight of all communications, marketing, and public relations activities. All public-facing materials representing the College of Eastern Idaho must comply with institutional branding and communication standards.
117.2 Procedures
The Communications and Marketing department provides leadership for college public relations. The Communications and Marketing Department is responsible for:
- Managing the college’s public image, media relations, and institutional branding.
- Approving and coordinating all external communications, publications, and advertising representing CEI.
- Ensuring that the CEI logo, brand standards, and official messaging are used appropriately and consistently.
- Providing guidance and support to departments and employees regarding public relations and marketing practices.
All publications created to be distributed on or off campus including social media, brochures, newsletters, flyers, pamphlets, posters, advertisements, and public service announcements representing and/or publicizing College of Eastern Idaho must be approved by the Vice President of Human Resources and Marketing or Creative Design Manager. Internal publications should have the CEI logo for branding.
All publications representing specific programs, departments, or division activities must be approved by the department chair or division dean that oversees the area of interest.
Unauthorized use of the CEI logo is prohibited.
Information regarding proper use of the logo and branding guidelines can be located on the CEI Hub.